The Metz Social CRM (and Beer) Guide To Oracle OpenWorld

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October 7, 2009

Okay, so you want to go to Oracle’s OpenWorld conference, but you only want to get the “social” side of things? Follow this itinerary. You might want to at least grab a ticket , as discounts end this Friday. If you really want to check out most of these specialized… More»

What CMOs & COOs Need To Know About "Hub & Spoke"

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July 31, 2009

About five weeks ago, Jeremiah Owyang and the team at Forrester Research published a report recommending that companies organize their social technologies in a “hub and spoke” model. This post attempts to merge that strategic recommendation with the best practices of systems theory. The Hub & Spoke methodology advocates a… More»

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