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The Social CRM Guide To Dreamforce, Part One

This will be my third year at Salesforce’s Dreamforce conference. I’m pretty stoked to be going. Even though I’ll unfortunately have to miss a few days, due to an exciting client trip, here’s the run-down of how to do the “Social...

What Was So Much Better About 1987

I ran across a really funny Louis CK video this morning (sorry, it’s not work-appropriate, but you can look it up), of the stand-up comic performing at a Boston club in 1987, when he was 20. I was ten back then, growing up in Silicon Valley, and my memories of...

How To Call On The Social Customer, Step-By-Step

Smiling and dialing died about five years ago. I should know. I was one of those smile-and-dial corporate B2B sales reps, from 1999, until 2002. I left that world when I was 24. And I have no regrets about being one of those guys. I learned how to get past the...